Rentalbooking

Car Hire is highly competitive segment of Travel Services market covering all the world and wide choice of suppliers – both global players and small local companies. Consumer stands in front of problem of choice – which supplier to choose? Is the price good enough? If price is lower, will the service be the same or there are some hidden fees or limitations? How to choose the best without loosing quality of service?

Client who purchases goods in internet requires service same or better than in office – informative, quick and intuitive. This means information must be provided very correctly and Broker can’t just cope with information which comes from Car Rental Supplier. Reservation website must also include additional information on vehicles, rental locations, additional equipment, insurance and responsibilities, local laws and lot of other information and all of that in client’s native language. This information must also be easily changeable so that Broker can quickly react on market trends and client requirements. Modern Car Rental Broker does not just pass client to Car Rental Supplier, but hold client’s hand from initial vehicle search until client returns back from journey providing best possible service.

Car Rental Brokers come to help clients finding best offers with standardised quality of service. They consolidate offers of different suppliers into one stock and provide client with single interface to multiple supplier fleets. Following customer feedback, supplier list is justified and suppliers with unacceptable quality of service are being left out of competition. If customer needs support, it can be obtained from one source regardless where client travels and which Car Rental Supplier is used. On high seasons client may visit multiple Car Rental sites without being able to find appropriate vehicle to book online. If client has some specific requirements, it’s not guaranteed that all suppliers may help with it. Contacting a single partner, who can find best offers and suggest best solution, is a key to quick and efficient way of vehicle reservation.

Currently there are plenty of Car Rental Broker specialising on different market segments or working globally. Competition is very high and using modern technologies and expert staff is a key to success. Broker has to control different supply chains and sales channels. Though there are very strong standards in the Travel and Car Rental markets like OTA and ACRISS, unfortunately not all suppliers use them or understanding and use of standards is not same between different suppliers. Strong standardisation of Broker’s Reservation System is very important as it allows easily map non-standard inputs into standard outputs so information is represented to client in easily understandable format.

Technology of Car Rental Reservation Systems is always developing and new possibilities are facing clients. Utilising XML technology it’s possible to obtain information on vehicle availability immediately without need of waiting until Car Rental Company confirms reservation. Direct communication with Credit Card processing companies or banks allows payments to be processed immediately at end of reservation process. Use of geographical coordinates and online maps on Broker website will help clients easily locate car rental offices. Possibilities are not limited, but are waiting to be discovered and used.

Titanium Systems provides software CRBMS for Car Rental Brokerage businesses. Focused specialisation and exceptional experience in Car Rental segment allows providing best solutions which lead our clients to success. Please visit our website to read more on possibilities for Car Rental Brokerage: www.rentalbooking.co.uk